About Voyado
Voyado is the agentic CX suite built for retail. We help retailers create exceptional experiences, from first click to lasting loyalty. Our products within Customer Engagement and Product Discovery help retailers understand customers, predict behaviors, and deliver personalized journeys that drive conversion and loyalty.
We work with hundreds of leading retailers like H&M, Varner, Nudie Jeans, and Bestseller to help them scale.
Why Omnium and Voyado
The integration between Voyado and Omnium brings order management, logistics and customer data together in one connected flow. Retailers combine loyalty, marketing and order data into a single customer view, turn real order and inventory data into sharper personalization, and keep customers informed at every step.
It's delivered through a proven, standardized integration and retailers like HiFi Klubben, Jaktia, and Gullfunn already run on it.
Customer data flows continuously between Omnium and Voyado, keeping profiles, contact details, and purchase context aligned no matter where the customer shops. That gives marketing and service teams one consistent view of who the customer is, instead of fragmented records across systems.
Order and receipt data from Omnium is pushed into Voyado in real time, so purchases immediately count toward loyalty points, purchase history, and customer segments. No manual reconciliation. Every transaction, in-store or online, builds the same customer profile.
Campaign and promotion data is shared between the two systems, so discounts, offers, and pricing rules are applied consistently whether the sale happens online or in-store. Marketing can launch a campaign in Voyado with confidence it will work correctly at the point of sale.
Vouchers are managed as shared data between Voyado and Omnium, so a voucher issued in a loyalty campaign is instantly valid at checkout, and redemptions are reflected back without manual syncing. This removes friction for the customer and reconciliation work for the retailer.
Order confirmations, shipping notifications, delivery updates are triggered by Omnium's order and logistics data but sent through Voyado, so they carry the same branding and personalization as marketing emails. Customers get timely, accurate updates without the disjointed look of a separate system.