Madden

Inventory planning and demand forecasting for Omnium customers Madden is a planning platform for retailers and brands that want to forecast, buy and replenish with more precision. The Madden–Omnium integration connects Omnium's order management data to Madden's forecasting engine, so planners work from one continuously updated picture of products, stock and demand. Sales, stock and product and article data across stores, warehouses, e-commerce and marketplaces flows from Omnium into Madden through the integration. Madden then forecasts demand at variant level and turns it into concrete proposals: replenishment and allocation to stores, transfer orders between locations, and purchase orders toward suppliers — all traceable back to the underlying numbers. The integration was built and put into production in a joint Omnium customer implementation with a Nordic sports and outdoor retail group, and is available for all mutual Omnium/Madden customers. For a new customer, the integration is configuration rather than a net-new build, which keeps the time from decision to first forecast short.